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10 reasons not to use a free privacy policy template

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10 raisons de ne pas utiliser un générateur de politique de confidentialité

Should you use a free privacy policy template? At Admeet, we suggest you to avoid it, as there are many downsides. Lack of adaptation to your activities and needs, risks of non-compliance… It is better to use a trusted player who will help you to be transparent about the way you handle your customers, prospects and partners personal data.

Here are the 10 reasons not to use a free privacy policy template. 

1. The template: a standard text not adapted to your activities

Templates are standard models. Do not expect to download a template and upload it to your website without prior editing.

A privacy policy must reflect the data processing that you carry out. In order to have a compliant privacy policy, you will therefore need to adapt it to your business. 

For instance, you will need to specify:

Policies are unique for each company and must be tailored.

2. No guarantee of adequacy with the national laws that you address

The rules change from country to country. The content of a privacy policy may vary depending on the country concerned.

Whether you are addressing one or several markets, the issue is the same. Each time, you will have to provide a section on your website that complies with national requirements.

However, free privacy policy templates rarely provide legal clauses that are compatible with all existing national legislations.

Even further, some websites offer you documents written in French but… according to American standards. It is very likely that such a document does not comply with the European legal requirements.

This is a real risk that you should not take.

3. A privacy policy whose compliance with the GDPR isn’t that certain

If a company provides a privacy policy template for France or another country, it must guarantee that what it delivers is GDPR compliant, right?


The companies that provide these tools do not necessarily have in-house legal expertise. 

Legal compliance of policies generated by free templates is not always guaranteed, nor is legal protection for you and your users.

4. Legal Design incompatible with a privacy policy template


The standards for drafting a good privacy policy are evolving. From now on, the regulatory authorities are not only interested in compliance, but are going further.

The text must also be easy to understand and read for everyone. We need to adopt clear and direct language. Hence the concept of legal design. 

However, a free template is not necessarily following this principle.

The risk here is to download a document full of complicated words and unnecessary legal jargon. Such as “may have”, “may be”, etc. A whole vocabulary that regulatory authorities would like to see removed from privacy policies, and that website users would like not to read.

Privacy policy templates provide purely text-based documents. We therefore recommend that you choose players with an innovative, more visual approach. This is the case of the Admeet solutions.

5. Templates, documents that do not fit together 

Don’t just edit a list of mandatory documents:

You are offering a real reading experience on your website. These documents must therefore provide relevant information, which is not contradictory from one section to another. Ideally, you should even link these mandatory GDPR notices to each other.

A privacy policy template will never offer you such a linkage. You will therefore have to do it by yourself, which is not always possible since it requires technical and legal expertise.

6. The privacy policy is not a one-shot process

As privacy policies change over time, it is important to keep them up to date.

These updates could be due to:

  • a change on your processing of personal data;
  • new legal requirements.

However, a company providing simple templates will not offer you this updating possibility.

7. Privacy policy templates, a minimal service provided without support

As the word itself suggests, a free template has the advantage of being free.

On the other hand, you will only get a standard text and, above all, you will not have any assistance or support.

Don’t expect expert helping you in adapting the document to your company. 

8. The essential expert help to write your privacy policy

Why pay when you can download free privacy policy templates from the internet?

Simply because a trusted company will offer you expert help in drafting your policy. 

In addition to meeting your legal obligations, this means that you can offer your customers total transparency on how you handle their personal data. This is a real trust asset that explains your use to a premium service and personalised support.

9. No multilingual privacy policy template

If you are addressing multiple markets, you absolutely need to offer a policy in the language of the target country.

However, free privacy policy templates never offer multilingual versions. If you can get versions in the most commonly used languages, this may not be enough for your needs.

In short, you need to plan to use an additional translation service for your policy. Which requires additional money.

10. What about the GDPR compliance of the supplier of the free privacy policy?

If you use a free template, have you asked yourself whether the provider complies with its obligations?

After all, in many cases, using this type of online tool means that you have to provide your personal data. Do you even know how they are used? 

If it’s free, maybe it’s because you are the product? For instance, does the template provider shares or sells your data to advertising partners?

Conclusion: Do not use a free privacy policy template

The privacy policy is an important section of your website. It highlights your efforts for transparency and the protection of your users personal data.

Obviously, it is one of the components of your GDPR compliance checklist. It should therefore not be ignored.

We have introduced you to the downsides of using free templates.

At Admeet, we believe that every company is different. And that is why we create unique privacy policies, tailored to your company, your data processing activities, and your brand identity and communication tone of voice.

Plus, you are never alone. We are here to provide the legal and technical support you need.